Wednesday, January 27, 2010

Linda Zacks-Artist In review January 27th 2010

Linda Zacks implements a numerous amount of grunge elements within her work. It seems like she likes the look of randomness and makes it possible for her work to gain aesthetic value from it. Her use of crazy colors only adds to the variety of her work which also makes it very interesting from a conceptual point of view. It makes one wonder whether an unconventional, an almost urban-style graffiti themed piece of work can be made into mainstream media, and apparently Linda Zack's work is an excellent source for an example. It almost seems like she is targeting the younger demographic but her work also carries great artistic weight. For instance, her design of eBay's 10th anniversary logo involves many connotative and denotative meanings that surely implement the common message  of opportunity, community, and global trade. In an essence, she is very quintessential in mainstream graphic design, and her blending of different elements to create a unique juxtaposition has given way to a new way graphic design can be taken commercially. 

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